Health Perspectives Group has conducted a revealing survey among women making healthcare decisions asking how much they trust the pharmaceutical industry – the WEST Survey on Pharma: Women’s Engagement, Satisfaction & Trust.
Our goal was to understand how true patient engagement can help build a foundation of trust with these important audiences.
The results were very revealing - check out the full white paper here.
Blog / Do Women Trust Pharma? An Analysis and Roadmap for Change
Do Women Trust Pharma? An Analysis and Roadmap for Change
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