Insights

We're fueled by a genuine passion for connecting, engaging and educating stakeholders at every stage of the healthcare journey and sharing our expertise with you. Join us as we explore the latest trends, challenges, and innovations shaping the future of healthcare.

Commercial solutions for patient engagement and HCP communications
Knock Down Internal Silos and Add More Value To The Patient Voice
By:  Jean McCoy EVP  Reverba Partnerships When it comes to listening to patients, clinical and… Knock Down Internal Silos and Add More Value To The Patient Voice
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“The secret to successful patient influencer marketing? Authenticity”
Published in pharmaphorum By: Cheryl Lubbert, Co-Founder and CEO Reverba  It may not be as… “The secret to successful patient influencer marketing? Authenticity”
Reverba: Amplifying Patient Voices In Healthcare
Published in Healthcare Business Review By: Cheryl Lubbert, Co-Founder and CEO While patient-focused drug development (PFDD)… Reverba: Amplifying Patient Voices In Healthcare
The Stevie Awards for Women in Business - Mentor or Coach of the Year - Cheryl Lubbert
Reverba CEO and Co-Founder Cheryl Lubbert Wins 2023 Silver Stevie® Award for Women in Business
– Awards recognize female entrepreneurs, executives and employees who are making positive contributions to their… Reverba CEO and Co-Founder Cheryl Lubbert Wins 2023 Silver Stevie® Award for Women in Business
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Survey: 3 Surprising Things BioPharma Can Learn about Patients’ Perceptions
By Jean McCoy Reverba EVP, Partnerships Perception is reality, as the saying goes. But sometimes,… Survey: 3 Surprising Things BioPharma Can Learn about Patients’ Perceptions
Globee Business Awards - Women Leaders in Business Winner Cheryl Lubbert
Reverba Co-Founder and CEO Cheryl Lubbert named Women Leaders in Business Gold Globee® Winner
– Awards recognize individuals and women-led organizations who have demonstrated extraordinary dedication and innovation –… Reverba Co-Founder and CEO Cheryl Lubbert named Women Leaders in Business Gold Globee® Winner
Training and education for healthcare professionalsand patients
Authenticity In An Automated World: Surprising Guidance From Healthcare
Published in Forbes By: Cheryl Lubbert, Forbes Councils Member When faced with online customer service… Authenticity In An Automated World: Surprising Guidance From Healthcare
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Embrace the Rainbow: Three Tips to Make DEI Foundational In Your Clinical Program
By: Jean McCoy Diversity in clinical trials is a hot-button topic, with attention and programs… Embrace the Rainbow: Three Tips to Make DEI Foundational In Your Clinical Program
Our Commitment to Patient Data Security and Privacy: Ongoing SOC 2®, Type II Certification
SOC 2 certification aligns Reverba with world-class organizations achieving the highest level of security and… Our Commitment to Patient Data Security and Privacy: Ongoing SOC 2®, Type II Certification