Insights
We're fueled by a genuine passion for connecting, engaging and educating stakeholders at every stage of the healthcare journey and sharing our expertise with you. Join us as we explore the latest trends, challenges, and innovations shaping the future of healthcare.
“The secret to successful patient influencer marketing? Authenticity”
Published in pharmaphorum By: Cheryl Lubbert, Co-Founder and CEO Reverba It may not be as… Read More »“The secret to successful patient influencer marketing? Authenticity”
Reverba: Amplifying Patient Voices In Healthcare
Published in Healthcare Business Review By: Cheryl Lubbert, Co-Founder and CEO While patient-focused drug development (PFDD)… Read More »Reverba: Amplifying Patient Voices In Healthcare
Reverba CEO and Co-Founder Cheryl Lubbert Wins 2023 Silver Stevie® Award for Women in Business
– Awards recognize female entrepreneurs, executives and employees who are making positive contributions to their… Read More »Reverba CEO and Co-Founder Cheryl Lubbert Wins 2023 Silver Stevie® Award for Women in Business
Survey: 3 Surprising Things BioPharma Can Learn about Patients’ Perceptions
By Jean McCoy Reverba EVP, Partnerships Perception is reality, as the saying goes. But sometimes,… Read More »Survey: 3 Surprising Things BioPharma Can Learn about Patients’ Perceptions
Reverba Co-Founder and CEO Cheryl Lubbert named Women Leaders in Business Gold Globee® Winner
– Awards recognize individuals and women-led organizations who have demonstrated extraordinary dedication and innovation –… Read More »Reverba Co-Founder and CEO Cheryl Lubbert named Women Leaders in Business Gold Globee® Winner
Authenticity In An Automated World: Surprising Guidance From Healthcare
Published in Forbes By: Cheryl Lubbert, Forbes Councils Member When faced with online customer service… Read More »Authenticity In An Automated World: Surprising Guidance From Healthcare
Embrace the Rainbow: Three Tips to Make DEI Foundational In Your Clinical Program
By: Jean McCoy Diversity in clinical trials is a hot-button topic, with attention and programs… Read More »Embrace the Rainbow: Three Tips to Make DEI Foundational In Your Clinical Program
Our Commitment to Patient Data Security and Privacy: Ongoing SOC 2®, Type II Certification
SOC 2 certification aligns Reverba with world-class organizations achieving the highest level of security and… Read More »Our Commitment to Patient Data Security and Privacy: Ongoing SOC 2®, Type II Certification
The Patient Voice: Industry and Advocates Speak in Harmony
By: Jean McCoy A generation ago, HIV/AIDS patients had to “Act Up” to be heard.… Read More »The Patient Voice: Industry and Advocates Speak in Harmony