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  • Six Patient Engagement “Trends” We Should Have Outgrown by 2026
    Six Patient Engagement “Trends” We Should Have Outgrown by 2026

    By Cheryl Lubbert, Reverba Global CEO. A New-Year Perspective on Patient Engagement The biopharma industry talks a good game about patient engagement. We talk about personalization, digital transformation, empowerment, omnichannel…

  • Elevating Voices, Empowering Futures: Mentorship as a Catalyst for Change in Biopharma
    Elevating Voices, Empowering Futures: Mentorship as a Catalyst for Change in Biopharma

    By Cheryl Lubbert, Reverba Global CEO. In biopharma, where innovation depends on both scientific discovery and human connection, mentorship stands as one of the most powerful forces for progress. It’s…

  • Bridging Science and Strategy: Medical Affairs at the Heart of Omnichannel Engagement
    Bridging Science and Strategy: Medical Affairs at the Heart of Omnichannel Engagement

    In this video podcast hosted by Pharmaphorum, Editor in Chief Jonah Comstock speaks with Cheryl Lubbert, co-founder and CEO of Reverba Global, and Carolyn Whiting, SVP of Clinical and Medical…

  • Closing the Gap: Why Patient Engagement Can’t Wait
    Closing the Gap: Why Patient Engagement Can’t Wait

    Key Takeaways For all the progress in modern healthcare—from electronic records to AI-driven insights—a critical question remains: Why do so many people still feel unheard in their own care? Innovation…

  • Highlights from HBA: Collaboration Is the New Competitive Advantage
    Highlights from HBA: Collaboration Is the New Competitive Advantage

    At this year’s Healthcare Businesswomen’s Association (HBA) Annual Conference, one message resonated across every room: no one can tackle systemic inequities alone. And this conference provides tools to work together…

  • Change ROI to IOR: Measuring the Impact of Relationships with Patients
    Change ROI to IOR: Measuring the Impact of Relationships with Patients

    As we work to help biopharmaceutical and healthcare companies integrate the voice of the patient and transform their organizations by embracing patient engagement, we often hear a familiar question: “What…

  • Reverba selected as a Gold Winner in the 2024 TITAN Business Awards.
    Reverba selected as a Gold Winner in the 2024 TITAN Business Awards.

    The TITAN Business Awards recognize the achievements, leadership and innovation of organizations worldwide that are driving industries forward. Seattle, WA – November 15, 2024 – Reverba, a global health engagement…

  • Listen to our CEO on: Patient Engagement Throughout the Product Lifecycle
    Listen to our CEO on: Patient Engagement Throughout the Product Lifecycle

    Key considerations for effective patient engagement throughout the product lifecycle and clinical trials, and how to leverage this engagement as the industry moves forward Watch this thought-provoking video discussion as…

  • Cheryl Lubbert named in 30 Most Inspiring Leaders to Watch 2024 by The Silicon Review
    Cheryl Lubbert named in 30 Most Inspiring Leaders to Watch 2024 by The Silicon Review

    An innovator ensuring patient voices are heard, driving meaningful innovations in biotech and healthcare through engagement and data. By The Silicon Review Reverba, Co-Founded by Cheryl Lubbert, is a pioneering…

  • Reverba Announces Appointment of Scott Wolf as Chief Growth Officer
    Reverba Announces Appointment of Scott Wolf as Chief Growth Officer

    Experienced expert in scaling business and growing revenue will expand Reverba’s global market reach. Seattle, WA – Reverba, a global health engagement company specializing in innovative and compliant patient engagement…

  • Reverba named top 10 Patient Engagement Solution Provider of 2024
    Reverba named top 10 Patient Engagement Solution Provider of 2024

    Setting the Trend with Innovative Patient Engagement Strategies By: Cheryl Lubbert, CEO, published in Medhealth Review In the healthcare landscape, patient engagement has become a critical foundational element for achieving…

  • Building Connections for Clinical Trials: How Patients Can Improve Trial Enrollment & Engagement – Part 3
    Building Connections for Clinical Trials: How Patients Can Improve Trial Enrollment & Engagement – Part 3

    Part 3 of 3: Engaging patients before, during and after the clinical process This blog is part 3 of a series on the impact and benefits of patient involvement with…